ServicesFOR SCHOOLS AND UNIVERSITIES
E.K. Global Advising partners with boarding schools, international schools, and universities to strengthen international student recruitment and college counseling. Whether you're looking to diversify your recruitment strategy, build a college counseling program from the ground up, or bring specialized international admissions expertise to your team, explore the services below or schedule a free consultation to discuss a custom engagement.
$15,000+
Project-Based
UNIVERSITIES
International Admissions Strategy
Universities and colleges seeking to strengthen their outreach to international students gain a strategic partner who understands the values, motivations, and concerns of internationally mobile families — from both sides of the desk. Ms. Allen has evaluated applications as Assistant Director of Admissions at Oberlin College and NYU Abu Dhabi, and has spent several years leading university counseling offices at international day and boarding schools across Shanghai, Doha, Madrid, and Hong Kong — working directly with the families making these decisions, and seeing firsthand why parents push their children toward specific universities and what concerns actually drive those choices.
International admissions strategy includes:
Strategic recruitment planning
Messaging and communications review
Market-specific insights and trends
Application process evaluation
Admissions officer training and professional development
Competitor landscape and positioning
International school outreach strategy
A lighter-scope option is available at $450/hour for universities that need targeted support rather than a full program build.
$8,500+
Project-Based
International Schools
College Counseling Program Development
For schools launching their first graduating cohort, adding an IB Diploma or AP pathway for the first time, or simply outgrowing an informal approach to college counseling, this service builds a college counseling function from the ground up — or strengthens one that already exists.
Ms. Allen has built successful college counseling departments from the ground up at multiple international schools, including inaugural offices in Doha, Shanghai, and Madrid. At the school in Madrid, she built the university counseling program from inception for the school's first-ever graduating cohort — students who went on to receive offers from Brown, UPenn, Imperial College London, and LSE, among others. Having advised over 400 grade 12 students as a counselor across four countries, she understands exactly what a new or growing international school needs to support students competitively applying to universities worldwide.
Program development includes:
Strategic planning for the counseling office
Curriculum development (grade-by-grade counseling scope and sequence)
Professional development and training for counseling staff
Resource development (college lists, application tracking, family communications)
Partnerships and networking with universities and regional counselor associations
Cultural competency training for supporting internationally mobile families
Proven track record launching first-cohort counseling offices, with placements including Brown, UPenn, Imperial College London, and LSE
A lighter-scope option is available at $450/hour for schools that need targeted support rather than a full program build.
$6,500+
Project-Based
Boarding Schools
International Recruitment Audit & Strategy
Boarding schools face a shifting international recruitment landscape — from changing visa policy to increased competition for a smaller pool of full-pay families. This engagement gives your school a clear, data-informed picture of where your current recruitment strategy is working, where it's leaking prospective families, and how to grow and diversify your applicant pipeline.
Drawing on 15+ years in university admissions and international school leadership across Shanghai, Doha, Madrid, and Hong Kong, Ms. Allen brings insider knowledge of what internationally mobile families actually look for — and how to reach them.
The audit and strategy engagement includes:
Recruitment funnel and conversion review
Market prioritization and diversification strategy
Agent and partner network evaluation
Competitive positioning analysis
Marketing and communications review
Actionable roadmap with leadership presentation
Ongoing advisory available at $2,500-$8,000 per month for schools implementing a multi-year recruitment strategy.
$500+
Hourly plus expenses
Guest Speaking & Workshops
With 15+ years of experience in international university admissions and college counseling, Ms. Allen offers insightful and engaging presentations for schools, universities, and organizations seeking to better understand the global admissions landscape.
She is available for guest speaking engagements and interactive workshops tailored to a variety of audiences, including educators, counselors, parent communities, and other professionals. Each session is customized to deliver clear, actionable guidance grounded in real-world experience and cultural competency.
Topics can include:
What Selective Universities Are Really Looking For
Global Trends in International Student Mobility
Building a Competitive College Application
Financial Aid and Scholarships for International Students
Best Practices in College Counseling for International Schools
Training for Counselors and Educational Leaders
Workshops can be designed for large or small groups and adapted for in-person or virtual formats.
Frequently asked questions: Institutions
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Every engagement begins with a consultation to understand your school's current recruitment strategy, goals, and constraints. From there, Ms. Allen designs a scope of work tailored to your institution — whether that's a focused audit, a full program build, or ongoing advisory support.
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Yes. Many engagements involve working alongside an existing team — providing additional capacity during peak season, regional market expertise, or an outside strategic perspective — rather than replacing in-house staff.
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Timelines vary by scope. A recruitment audit is typically completed within 2 weeks, while a full college counseling program build is a longer-term engagement. This is scoped during the initial consultation.
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Yes — Ms. Allen's experience spans international schools and boarding schools across Asia, the Middle East, and Europe, in addition to US-based institutions.
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Ms. Allen’s direct employment experience spans university admissions in the U.S. (Oberlin College, NYU Abu Dhabi) and university counseling leadership at international schools abroad — including two schools with boarding populations, in Madrid and Shanghai. Ms. Allen hasn’t been on staff at a U.S. boarding school specifically, but she has worked closely with students transitioning into U.S. boarding schools, including direct meetings and discussions with college counselors at those schools regarding former students who transferred. Combined with firsthand experience evaluating applications from the admissions side and over a decade inside the family conversations that drive international enrollment decisions, that gives Ms. Allen a working knowledge of U.S. boarding schools from multiple angles most consultants don't have.
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Pricing is scoped to each institution's specific needs during the free consultation. The figures listed reflect typical project ranges, not fixed packages.
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Your School's Growth!Book a free consultation today to discuss how E.K. Global Advising can strengthen your institution's international recruitment and college counseling strategy. Currently accepting a limited number of institutional engagements this fall.