What University Admissions Officers Really Want: A Guide for Parents

Navigating the university admissions process can feel overwhelming, but understanding what admissions officers are really looking for can give your child a significant edge. In my article for Times Higher Education, I explain how top universities evaluate more than just grades—they’re looking for students who align with their values, demonstrate genuine passion, and bring unique perspectives to campus.

With nearly 15 years of experience, I work closely with students to help them reflect on their experiences and goals—whether through personal statements, extracurricular choices, or recommendations—so their applications tell a clear, compelling story.